Glass stoppers: unstoppable rise
September 19, 2006
Emmet Cole
Glass stoppers have shot up in popularity, with 14m being sold to 500 wineries worldwide by the end of the year.
The glass stopper, manufactured by Alcoa Closure Systems International, has been selected by 500 wineries globally since it was launched in Europe in 2004. The company expects to sell 14m units by the end of 2006.
Now available in the United States, the stopper has recently been adopted by California-based Leal Vineyards for its 2005 Sauvignon Blanc.
Its design prevents oxidation and contaminants from entering the bottle.
Alcoa marketing manager Laura Clark told decanter.com the rising popularity of the glass stopper can be attributed to prevention of cork taint and a consumer preference for glass stoppers over screw-caps.
'Consumers tend to associate screw caps with value wine. Our stoppers have an upscale image to them and we are going for the upper end wines,' said Clark.
Sold as 'Vino-Lok' in Europe, and 'Vino Seal' in the United States, Alcoa CSI is projecting a growth rate of 255% for 2006 and further growth of 170% in 2007 for the stopper, which was designed by a German doctor in the early part of the decade.
According to market research company Euromonitor, the cork market is currently 341.7m closures worldwide, while 20.9m screwcaps are sold in North America.
See also:
New glass stopper for Schloss Vollrads
Have your say... To post your comment on this story, email us at news@decanter.com, making sure the relevant headline is in the subject field
In 2004 I already worked in Austria with the special closure of the company Alcoa. There I thought this might need a bit more time and as I see now it increased very well. Maybe some people will demand that for a long live a wine needs kork. But why is for example a "Grange" locked only for the European market with cork? Markus Berlinghof
|
|
Register on decanter.com absolutely free for news alerts delivered direct to your email inbox, and our fortnightly newsletter with advance notice of what’s coming up in Decanter magazine, offers, competitions and more.
PLUS registration is a one-stop shop for the Decanter magazine Archive and Decanter Fine Wine Tracker. |
Search for similar news stories
Back to index
|