Nick Faldo drives onto new range

  • Wednesday 24 September 2003

Veteran golfer Nick Faldo is launching himself into the world of wine with an Australian range of wines due to hit UK shelves later this year.

Faldo has a 10-year agreement with major Australian company Wingara, producer of Katnook Estate and Riddoch wines. Under the agreement the company will produce a range of wines for the champion UK golfer, under the auspices of senior winemaker Wayne Stehbens. Around 2000 cases have been produced in total.

According to Wingara European manager Anthony Mills, Faldo – who 'has a passion for all things Australian, especially wine' - has worked closely with Stehbens.

Over a period of 18 months he has visited the Katnook winery, in the Coonawarra region of South Australia, and spent days in tasting sessions with Stehbens.

'The wines are totally different in style to the other Wingara wines. Nick wanted to make a high-quality, approachable, fruit-driven wine that's easy on the palate,' Mills said.

The range starts with three wines, to be priced at £9.99 (€14). The Cabernet Sauvignon 2001, Sauvignon Blanc 2002 and Shiraz 2001 are on their way to the UK now and will be available at the end of October both in the high street and in large hotels and restaurants with golf courses nearby. A sparkling Shiraz will follow in December.

Faldo is not the first golfer to to get his name on a wine label. He follows a path trodden by fellow golfers Greg Norman, whose range of wines also come from the Coonawarra region, and Ernie Els, who has chosen a native South African wine in the Stellenbosch area.

The wine forms part of the Wingara range – and also part of the Nick Faldo Golf Company, a multi-faceted business empire which includes golf course design (with offices in London, Singapore, Melbourne and San Francisco), and partnerships with major hotels and banks around the world.

A note on the Faldo company website says, 'The commercial possibilities of the Faldo brand are almost limitless.'

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