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Evin Law

The Evin Law, (also known as Loi Évin) bans the advertisement of alcohol and tobacco across France.

The law, passed in 1991, aimed to combat the country’s struggle against tobacco consumption and alcoholism.

It details strict control over messages and images relating to drinks over 1.2 per cent alcohol by volume with the law stating no advertising should be targeted at young people, no advertising is allowed on television or in cinemas and no sponsorship of cultural or sports events is permitted.

It takes its name from Claude Évin, the minister who proposed the law to Parliament.

Total crackdown on online alcohol promotion in France, health lobby report will recommend

12th June 2013

The health lobby in France has invoked the Evin Law in a call for stricter limits on what bloggers and social media users can write about wine online.

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Bring in Evin Law to curb UK drinking, government says

19th July 2012

Drinks companies must do more to tackle the harm their products cause, the government has said in a wide-ranging report that suggests bringing in French-style curbs on alcohol advertising.

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Health lobby wants alcohol sponsorship ban

11th June 2012

A powerful alliance of health professionals wants a French-style ban on alcoholic drinks advertising on television and at sports events in the UK.

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Will Francois Hollande be good for the wine industry?

8th May 2012

The signs are that France's new President, Francois Hollande, will support the wine industry more than his predecessor Nicolas Sarkozy did, although his stated dislike of the rich may be causing...

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France likely to ban first wine TV network

22nd March 2010

France's first wine network is in danger of being banned at home before even filming its first show.

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Evin Law: alcohol advertising now allowed on internet

17th June 2009

The Senate in Paris has ratified an amendment to the Evin Law, allowing use of the internet for alcohol advertising.

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French government bans outside drinking

1st April 2009

In a move which has the French wine community up in arms, the Sarkozy government has upped the stakes in its war against alcohol abuse by banning all outside drinking.

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