Minimum alcohol pricing

alcohol price, wine, supermarket,

Minimum alcohol pricing plans have been a major focus for David Cameron and the coalition government since March 2012 where they outlined a commitment to tackle alcohol problems caused by cheap drink with a new minimum alcohol unit price.

The ground-breaking policy promised to prevent crimes and save thousands of lives.

Multinational drinks corporations retaliated to such plans by threatening to walk away from the government’s Public Health Responsibility Deal if minimum alcohol pricing were to be introduced.

The Wine and Spirit Trade Association also launched a lobbying campaign to stop the plan, citing the sustained downward trend in overall alcohol consumption, down 16% since 2004, and down 3.3% in 2012 alone, as a reason for it not to be introduced.

In July 2013, the UK government looks set to abandon plans for minimum alcohol pricing with an official announcement expected soon.

In May 2013, Scottish ministers won the first round in a lengthy court battle against the Whisky industry after a judge ruled their plans to fix a minimum price for alcohol were legal and justified.

The Scottish government wants to set a minimum price for alcohol at 50p a unit, pushing back the basic price of whisky to £14 a bottle and wine to at least £4.69.

Drinks industry bossed have now pledged to take the case to the European Court of Justice.

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