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New Miraval 2016 label uses Pitt and Jolie names

Bottle labels for the yet-to-be released Château Miraval 2016 vintage have been printed and still carry the Pitt and Jolie names, appearing to dampen speculation that the Provence estate will be imminently put up for sale.

Brad Pitt and Angelina Jolie’s winemaking partners at Château Miraval have printed labels for the estate’s Provence rose 2016 wine.

The labels state that the wines has been bottled by Jolie-Pitt and Perrin. The Perrin family of Château Beaucastel helps Pitt and Jolie make the wine.

Miraval 2016 label, Pitt Jolie wine

A report by Us weekly cited multiple unnamed sources in recent days as saying Pitt and Jolie would sell Miraval following news of their divorce. The publication also said that the 2016 labels were likely to be printed without the Pitt and Jolie names.

‘The rumours have been intensifying over the past few weeks’, a source close to the estate told Decanter.com. ‘But everything remains in place exactly as it has been’.

The Jolie-Pitts purchased Miraval for a reported US$60 million in 2008.  They spent several years upgrading it, adding helicopter pads, a dirt bike course and fully renovating the wine cellars.

Their first Miraval rosé in partnership with the Perrins was released in 2013 and it sold out quickly. Several critics have praised the quality of the wine.

One industry expert said that the 2016 label designs may have been submitted before news of the divorce proceedings broke.

Label approval for the United States is a long process, and for a quick turnaround product like rosé, the labels need to be submitted well in advance, the expert said.

It would not be out of the question for new labels to be printed.

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