UC Davis set to start selling students’ wine
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The university will no longer be required to dump thousands of litres of wine a year and could start selling bottles for up to $100.
UC Davis to sell wine made by students
California’s top winemaking school has previously been legally constrained to dispose of huge amounts of wine made from top Napa Valley vineyards.
But the recent implementation of the Senate Bill 683 law late last year means that the students’ finished product can now be to be sold to local producers, and served by the bottle at special occasions.
As the university sources grapes from key Napa Valley vineyards in Oakville, many of the bottles are expected to sell for $80 to $100 each.
The proceeds on up to 90,922 litres of wine annually will go to benefit the school’s wine programmes.
‘Given the cost of producing this wine for teaching and research, it is not financially sustainable [to pour the wine down the drain]’, said David Block, a professor and chair of the Department of Viticulture and Oenology at the University of California, Davis.
He added that it also wasn’t environmentally advisable, especially given the school’s stance on being proactive in conserving both water and energy.
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The new legislation, according to Block, has created a non-profit organisation with a special licence for wine sales, some of which could eventually appear under a UC Davis label.
Students, according to Block, are excited about the new decision, ‘especially knowing that proceeds will go back into the viticulture and oenology programme’.
Much of the wine may initially be used on campus for special events.
He concluded that because of the ruling the University will finally be ‘recouping some of the costs of producing the grapes and wine for research and teaching.’
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Liza B. Zimmerman is a US-based wine writer, educator and consultant with over 20 years’ experience. She has created her own website, Liza the Wine Chick, and she is editor-in-chief at Cheers magazine. Besides Decanter, she has also contributed to publications such as Forbes, Wine Enthusiast Magazine and The San Francisco Examiner. In 2000 she was awarded a Diploma by the Wine & Spirits Education Trust (WSET).