Lee Ufan is the first Korean artist to have been commissioned to design a Château Mouton Rothschild vintage label, a practice which the Bordeaux first growth estate in Pauillac has made an annual tradition since 1945.

In the video above, the Mouton 2013 label design is revealed from behind a curtain in front of Ufan and estate MD Philippe Dhalluin plus Julien de Beaumarchais de Rothschild, son of the late Baroness Philippine de Rothschild.

Ufan is then given a tour of the Mouton Rothschild cellars.

This video was produced and supplied by Château Mouton Rothschild