A true sense of place, encompassing culture, people and landscape, is the essential ingredient in the production of a memorable wine. Since 2000, Trivento’s Golden Reserve Malbec has been showcasing the truth of this statement, as well as the passion and appreciation the Trivento team has for the terroir of Luján de Cuyo.
The birth of an Argentinian Malbec ambassador
The year 2000 was a pivotal moment for the Argentinian wine scene. It was around the turn of the millennium that Trivento, one of the leading wine producers in South America founded by Viña Concha y Toro Family of Wineries in 1996, was beginning to show the great potential of its vineyards, especially through Malbec. The variety would soon become the figurehead on the prow as the Argentinian wine industry ventured overseas.
That same year, Trivento released a new wine that would become a major landmark in the winery’s history: Trivento Golden Reserve Malbec.
It was Trivento’s first high-end wine to be produced with grapes painstakingly selected from vineyards in Luján de Cuyo, Malbec’s ancestral home.
‘I remember the birth of Trivento Golden Reserve Malbec quite vividly as I’d only just arrived at the winery. This was a very important period for Mendoza, when we were only just beginning to explore the potential of high-altitude terroirs and ancient Malbec vineyards,’ remembers Germán Di Cesare, Chief Winemaker at Trivento, who has been in charge of this label since 2009.
The constant reinterpretation of an iconic wine
Twenty years after the release of the first Trivento Golden Reserve Malbec, the wine scene in Argentina has dramatically changed. The world now recognises the quality of Argentinian wine, and Golden Reserve Malbec is an important benchmark to appreciate and understand these changes. ‘For us, Luján de Cuyo is a place to be treasured,” says Di Cesare. “We always aim to reflect the identity of the terroir at its purest, and each bottle of Golden Reserve Malbec is our interpretation of what that is.’
The extensive experience of Germán Di Cesare is now complemented by the talent of winemaker Magdalena Viani. Together they have produced a Malbec of balance and freshness that is an authentic expression of the old vines, soils and climate of Luján de Cuyo.
‘We have selected the best vineyards of Vistalba, Las Compuertas, Agrelo and Perdriel, the key regions of Luján de Cuyo, to make Trivento Golden Reserve Malbec as precise and expressive as we possibly can’ says Magadalena Viani. ‘The dry climate, sunlight and extensive temperature range of the first two regions deliver muscle, concentration and a lovely aromatic expression. Perdriel and Agrelo, on the other hand, have a mild climate and clay soils that impart gentler texture and sweet, rounded tannins.’
Having received a Platinum Medal at the Decanter World Wine Awards 2020, in addition to several other accolades in the past two decades, Trivento Golden Reserve Malbec is a flagship wine in the Argentinian scene. After spending 12 months in French oak barrels and foudres, the 2020 vintage is now available in all key markets, reflecting Trivento’s leading role as the most sold Argentinian wine brand across the world.
‘2020 is one of the best vintages of Trivento Golden Reserve Malbec we’ve ever produced,’ says Di Cesare. ‘It’s a very well-defined expression of Luján de Cuyo Malbec, with clear notes of cherry and raspberry, a rich and vivid colour, and polished tannins, thanks to the work done with the casks and barrels, involving very little new oak. It’s a silky, fluid wine with excellent ageing potential.’
Discover more about Trivento here
Connect on: Facebook | Instagram | Twitter |
Get our daily fine wine reviews, latest wine ratings, news and travel guides delivered straight to your inbox.

Content written and compiled by the Decanter Team
-
Editors’ picks: A clutch of great wines to try – April 2026See what our team has been trying recently...
-
Barcelona Wine Week: Trends and perspectivesThe latest edition of Spain’s largest wine fair set the stage for some exciting tastings and discussions, allowing our Spain Editor to take the pulse of the country’s scene and identify the hottest topics driving its evolution.
-
Gavi: Piedmont’s hidden gemSponsored Content Set between the Apennines and the Ligurian coast, Gavi combines medieval charm, distinctive gastronomy and one of Italy’s finest wines.
-
Cuatro Rayas: Past-proofing the futureResponsible for the largest area under vine in Rueda, this forward-thinking wine cooperative has embraced its role as the custodian of an invaluable natural and cultural heritage.
-
Cantina Tollo: Business not as usualSponsored Content In the heart of Abruzzo, Cantina Tollo is proving that cooperatives are becoming a key source of quality wine. The benchmark producer shows how a long-term vision can balance tradition and innovation to create a truly sustainable business – and some very serious wines.
-
Two different faces of Tuscany: Castello di Radda and Cantina Fabio MottaSponsored Content For 50 years the Agricole Gussalli Beretta group has been dedicated to producing wines of the highest quality in Italy’s most prestigious wine-growing regions.
-
Tenuta Il Finale – Shining a spotlight on Piedmont’s land and grapesSponsored Content A friendship forged through the world of business led three wine lovers to the steep hills of Piedmont, where they are championing the region’s local varieties.
-
Bordeaux whites and crémants: Energy, freshness and renewalSponsored Content A deep dive into the new-wave dry white and sparkling wines from a region undergoing a vibrant renaissance creating crisp, lively expressions that blend Atlantic freshness, historical roots, and modern innovation for everyday enjoyment.
-
Explore Spain with Pata NegraSponsored Content Celebrate the exciting diversity of the Spanish wine scene with the pioneering umbrella brand that brings together a selection of top denominations under just one label. The Pata Negra range allows you to explore regions from Rioja to Rueda – and beyond.
-
Dalmatia: Where to enjoy the stillness of fjakaSponsored Content When Dalmatia slows down in the early afternoon, here are some perfect places to enjoy a little dreaminess.