The Decanter Power List 2013

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43 Pedro Parra (49)
Soil expert, 43
It ’s been said that Parra has changed the course of Chilean fine wine by persuading winemakers to go into unknown territory and seek out more refined styles. Parra – who once dreamed of becoming a professional jazz saxophonist – is hugely admired, along with long-time collaborator Alberto Antonini. He has consultancies in Chile (Montes, Lapostolle, Concha y Toro, Errázuriz), Argentina (Zuccardi, Chakana, Flichmann), Italy, Sonoma, Okanagan, Armenia, Uruguay and Burgundy. Then there are personal projects: last year he unveiled a wine grown at 2,450m altitude in the Atacama Desert.