Message in a bottle: Sting launches his own red wine
- Tuesday 17 March 2009
Around 30,000 bottles of wine will go on sale in September, mainly in Britain and the United States, Paolo Rossi, his estate manager has confirmed.
A name has not yet been announced but it will be a 2007 vintage based on the Sangiovese grape, with a touch of Cabernet and Merlot.
In 1997 the former Police frontman – whose real name is Gordon Sumner – snapped up a 16th century villa called Il Palagio near the small village of Figline Valdarno.
Five years later he bought a 182ha farm adjoining the Palagio estate and over the years he has turned it into an organic farm.
‘The reason why I purchased this property and farm the land is because I wanted to nourish my family with genuine quality products and live in a healthy environment,’ said Sting at a local conference in the town of Figline Valdarno.
‘By organically farming my land I am trying to give myself and those who are close to me a healthier life in a natural surrounding.’
In addition to wine, Tenuta il Palagio produces virgin olive oil, honey, and a range of salamis made from Tuscany’s unique ‘cinta senese’ a special breed of pork.