This Christmas Lidl has decided to keep it simple, working with Master of Wine Richard Bampfield to curate a special ’12 Wines of Christmas’ range. This is a selection of wines from its Christmas Wine Tour and core range, and the supermarket’s aim is to take the confusion out of wine this festive season.
New research carried out for the retailer revealed that over half of consumers say the sheer volume in supermarkets leaves them confused, and almost 40% want a smaller selection.
The Christmas line-up aims to cover all the bases for the festive season, including a Champagne, a rosé Prosecco – even a sweet sparkling wine from the Rhône – as well as a dry white, six reds, and two still dessert wines, one from Germany and the other from Canada. The wines are a mix of Old World and New World, and range in price from just £3.69 (for the Hungarian Merlot) up to £19.99 for the vintage Champagne.
The best Lidl wines to buy:
Lidl introduces six ‘Wine Tour’ updates to its core range every year. The wines are only available for a short period of time, while stocks last. The first 12 wines shown here are the store’s Christmas picks, followed by a selection from the core range.