David Lynch reveals Dom Perignon design
- Tuesday 24 July 2012
The Power of Creation is a limited-edition bottle Lynch has made for Dom Perignon 2003 and the Rosé 2000.
On Monday night in Los Angeles, Lynch (pictured) and Dom Perignon chef de cave Richard Geoffroy launched the new design at a party headlined with a short film by Luke Gilford.
Lynch’s designs, which follow the advertising campaign he made for Dom Perignon in December last year, are ‘a process of tuning in and then through experimentation getting something that expresses the essential nature,’ the Eraserhead director said.
According to Dom Perignon’s publicity, the gift box is ‘a little magic theatre, similar to the ones that David Lynch could have imagined. The silk ribbons at either end raise the curtain on the interior of the box, where Lynchian chiaroscuro silhouettes herald a world where mystery is a game.’
Lynch has also designed the décor for ten Dom Pérignon Vintage 2000 jeroboams and ten Dom Pérignon Rosé Vintage 1998 jeroboams.
The limited edition packs will be available in the UK from mid-October, priced at around £120 for the Dom Perignon Blanc 2003, and around £240 for the Rosé 2000.
David Lynch’s films include 1977’s Eraserhead, The Elephant Man (1980), Blue Velvet (1986), Wild at Heart (1990), the TV series Twin Peaks (1992), Lost Highway (1997) and Mulholland Drive (2001).
The collaboration is no surprise, Dom Perignon said in a press release, since its world and that of Lynch have much in common, including ‘mystery, intensity, commitment, time, the constant reinvention of the self, and above all, absolute
faith in the power of creation.’