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Meet the sommelier: Reeze Choi

Hong Kong-based Chinese sommelier Reeze Choi is the founder of Somm’s Philosophy, a sommelier services and wine consultancy company.

A Court of Master Sommeliers Advanced Sommelier and WSET educator, Reeze Choi was crowned 2025 Best Sommelier of Asia and Pacific, came third in the 2023 Best Sommelier of the World contest and has won the Best Sommelier Greater China contest many times. In 2023, he began a winemaking project in Hiroshima, Japan, with Vinoble Vineyard & Winery. He’s the wine consultant for Hong Kong retail company Yata, and is a brand ambassador for Star Wine List, Saicho Sparkling Tea and Vivant temperature control devices.

First memorable wine experience

It has to be my first ever sip of wine, 16 years ago, while I was working in an Italian restaurant in Hong Kong. The wine was La Spinetta’s Moscato d’Asti, and the experience opened the door to the world of wine for me. I believe that, if it hadn’t been a fruity, fizzy, easy, sweet white wine, I wouldn’t be interested in wine today. It taught me to respect every palate, and to treasure every pour – we never know which pour is going to change someone’s life.


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