alternatives to Sancerre & Pouilly-Fumé
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The latest edition of The World Atlas of Wine (8th edition, £50 Mitchell Beazley) states that in the eastern part of the Loire valley, Sauvignon Blanc ‘can make better, certainly finer and more complex, wine than anywhere else in the world’.

Although perhaps a bold statement, there is no doubt that with the festive season approaching, demand for the crisp, aromatic and food-friendly wines of Sancerre and Pouilly-Fumé will leap. But there are a number of other appellations close to Sancerre/Pouilly-Fumé with very similar wine styles, often at significantly lower prices.


Scroll down for Andy Howard MW’s top Sancerre & Pouilly-Fumé alternatives


What are the key names to look out for and what should enthusiasts expect from these Sauvignon Blanc alternatives?

The style of Sancerre and Pouilly-Fumé is shaped by the cool, marginal, continental climate, requiring an extended growing season to deliver full ripeness. Soils are another key factor, with the significant presence of the Kimmeridgian – a combination of clay and limestone marl dating back to the Jurassic period. In fact, the eastern Loire shares much of its geology with Chablis and the Côte des Bar to the northeast, and the significance of terroir can be seen when comparing Sancerre and Chablis – despite being made from two distinctly different grape varieties, the wines can often be confused when tasted blind.

Sancerre lies on the left (western) bank of the Loire, with Pouilly-Fumé on the right. The appellations share many similarities, with wines showing fresh, pronounced grassy aromas, bright citrus acidity and a mineral character on the finish. Sancerre is perhaps more intense and precise with aromas of white flowers, while Pouilly-Fumé often displays pithy, zesty fruit characters as well as a flinty (‘fumé’) note on the palate. The restraint shown by eastern Loire Sauvignon Blanc is very different to the pungent, more tropical expressions that are often found in New Zealand and Chile.

Nearby options

Closest to Sancerre – in both location and quality – is Menetou-Salon, a significant AP of 390ha (for its white wines) created in 1959 and located on Kimmeridgian soils. Menetou-Salon can be a match for Sancerre with a slightly more forward fruit and aromatic profile, often influenced by a higher iron content derived from the sandstone found here. Morogues is the only commune that you will commonly see on labels, having attached its name to Menetou-Salon, and it is a source of some of the AP’s best wines.

Further west, one reaches the smaller APs of Quincy (303ha, all white) and Reuilly (128ha for whites). Quincy was France’s first appellation for white wine, granted in 1936. Both of these APs are undergoing a revival and many of the wines deliver Sancerre/Pouilly-Fumé quality at a significantly lower price. Being closer to the Atlantic, the maritime influence is rather more pronounced, with soils a combination of sandy gravel terraces and limestone slopes. Both Quincy and Reuilly have similar wine styles with more herbaceous notes than Sancerre, backed up with very firm acidity.

Another up-and-coming appellation is Coteaux du Giennois (115ha for white), with some of the best wines coming from vines grown on similar soils to Sancerre/Pouilly-Fumé. Leading producers Clément and Florian Berthier bottle three distinctive single-vineyard expressions – Marne, Caillotte and Silex – with each one highlighting specific terroir.

One should not overlook Touraine Sauvignon, as producers rein in the more New World exotic, pungent style with some decidedly-Sancerre lookalikes. In addition, there are a number of ‘entry-level’ Sauvignons labelled Val de Loire and Vin de France, which deliver the crisp, focused, mineral style that both Sancerre and Pouilly-Fumé fans will enjoy.


Andy Howard MW’s top Sancerre & Pouilly-Fumé alternatives


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Domaine de Reuilly, Les Fossiles, Reuilly, Loire, France, 2020

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On Kimmeridgian soils with a high proportion of fossil shells, this 18ha estate produces fine Sauvignon Blanc. Bright, fresh lemon notes and an intriguing hint...

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Domaine de ReuillyReuilly

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Domaine Jacques Rouze, Les Grandes Vignes des Villalin, Quincy, Loire, France, 2019

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This highly-respected domaine has 16ha within Quincy and is now run by Jacques' son Côme. The vines are on the pebbly soils of the Villalin...

2019

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Joseph Mellot, Clos du Pressoir, Menetou-Salon, Loire, France, 2018

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Founded in 1513, Joseph Mellot is a key producer in Sancerre, with Clos du Pressoir its top Menetou-Salon. This cuvée comes a single-vineyard of 4ha,...

2018

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Joseph MellotMenetou-Salon

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Domaine La Clef du Recit, Menetou-Salon, Loire, France, 2019

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Having trained at the family domaine, young winemaker Anthony Girard set up his own operation in Vinon, south of Sancerre and Bué, in 2012. This...

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Domaine La Clef du RecitMenetou-Salon

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Clément & Florian Berthier, Terre de Marne, Côteaux de Giennois, Loire, France, 2018

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One of the Berthier brothers' top cuvées. Terre de Marne comes from a single-vineyard plot in Pougny, lying on Kimmeridgian soils with a high percentage...

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Clément & Florian BerthierCôteaux de Giennois

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Jean-Max Roger, Le Petit Clos, Menetou-Salon, Loire, France, 2017

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Thibaut and Etienne have now taken over from Jean-Max at this 34ha estate, with 6ha in Menetou-Salon. From the fresh 2017 vintage, this is still...

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Jean-Max RogerMenetou-Salon

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Domaine des Ballandors, Quincy, Loire, France, 2020

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Elegant Quincy from four different vineyard parcels: Chaumoux and Les Ballandors on clay-gravel over a limestone base add minerality; Les Victoires and Le Pressoir on...

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Domaine des BallandorsQuincy

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Domaine des Bruniers, Quincy, Loire, France, 2019

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Jérôme de La Chaise is an experienced 'vigneron indépendent' who produces just one Quincy. This is a classy, crystalline example with drive, pronounced citrus flavours...

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Domaine des BruniersQuincy

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Domaine Joel Delaunay, La Voute, Touraine- Chenonceaux, Loire, France, 2020

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From a new appellation (authorised in 2011), the vineyards overlook the famous Château de Chenonceau. Planted on clay/silex soils on the edge of the Cher...

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Domaine Joel DelaunayTouraine- Chenonceaux

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Gerard Cordier, Reuilly, Loire, France, 2020

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Ninth-generation Reuilly producer based in the hamlet of La Ferté. Some initial reduction on the nose gives a flinty edge to this impressive Reuilly. Plenty...

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Gerard CordierReuilly

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Domaine de Reuilly, Denis Jamain Les Pierres Plates, Reuilly, Loire, France, 2020

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Les Pierres Plates comes from a parcel just behind the estate house, on Kimmeridgian soils. An impressive Reuilly with weight, concentration and ripe fruit but...

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Domaine de ReuillyReuilly

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Domaine Pellé, Morogues, Menetou-Salon, Loire, France, 2019

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From seven parcels around the village of Morogues, an austere, linear style of Menetou-Salon with a subtle, lightly aromatic nose very reminiscent of Sancerre with...

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Domaine PelléMenetou-Salon

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Sébastian Vaillant, Valençay, Loire, France, 2020

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Sebastien Vaillant learnt his craft at Domaine des Ballandors in Quincy. The domaine totals 24ha on clay/silex soils with the flint adding extra smoky notes...

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Sébastian VaillantValençay

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Philippe Trotignon, Les Silex, Touraine, Loire, France, 2020

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A fine, elegant Touraine Sauvignon from the husband-and-wife team of Philippe and Véronique. Cool, crisp and restrained on the nose with subtle aromas of citrus....

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Philippe TrotignonTouraine

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Henri Bourgeois, Mont de Joie Sauvignon Blanc, Vin de France, Loire, France, 2018

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Although simply labelled Vin de France, this delicious Sauvignon Blanc is made by one of the master winemakers of the region. From vines planted just...

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Henri BourgeoisVin de France

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Clément & Florian Berthier, Côteaux de Giennois, Loire, France, 2020

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An elegant, mineral and fresh Sauvignon Blanc from the talented Berthier brothers. Fine balance of freshness with some flinty notes, white flowers on the nose,...

2020

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Clément & Florian BerthierCôteaux de Giennois

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Domaine du Landreau, Val de Loire, Loire, France, 2019

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Produced for Graft Wines' own-label Sauvignon Blanc by Raymond Morin, whose family's vineyards close to Angers are on clay/limestone soils. A fine Sancerre-like Sauvignon Blanc...

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Domaine du LandreauVal de Loire

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Domaine de la Bergerie, Sauvignon Blanc, Touraine, Loire, France, 2020

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Domaine Jacky Marteau, at La Tesnière, Pouillé, has always been a master of the Touraine Sauvignon style. Although showing hints of the more pungent characters...

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Domaine de la BergerieTouraine

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Andy Howard MW
Decanter Magazine, Italian Expert and DWWA Regional Chair for Central Italy

Andy Howard MW became a Master of Wine in 2011 and runs his own consultancy business, Vinetrades Ltd, which focuses on education, judging, investment and sourcing.

He previously worked for Marks & Spencer as a buyer for over 30 years and was responsible as wine buyer for Burgundy, Bordeaux, Loire, Champagne, Italy, North and South America, South Africa, England, Port and Sherry.

Although his key areas of expertise are Burgundy and Italy, he also has great respect for the wines of South America and South Africa, as well as a keen interest in the wines from South West France

He is a Decanter contributing editor and is the DWWA Regional Chair for Central Italy. Andy also writes a regular column on the UK wine retail trade for JancisRobinson.com.