PREMIUM

Gimblett Gravels 2016: Vintage snapshot

Rebecca Gibb MW gets to grips with the 2016 vintage in Gimblett Gravels...

Driving through Napier, a roadside billboard sported a glass of Tui beer alongside the slogan 'Pinot Nah'...

It was clever but flawed: when global advertising moguls Saatchi & Saatchi came up with the brewery campaign targeted at the Hawke’s Bay, they clearly hadn’t researched the varieties in the region – this is a land that has long said ‘nah’ to Pinot Noir in favour of Cabernet Sauvignon, Merlot and Syrah.


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